It's all in the details.
When developing products for Antero Outdoors the first question we ask is what is the problem or challenge that we are trying to solve. Next we look for most appropriate natural fabric solutions. Of course versatility is king and any fabric that can provide multiple benefits, well woohoo, bring it on. This desire for versatility leads us to our first choice:
Hemp was one of humanity’s first agricultural crops, with the first known fabric being woven between 8,000 and 7,000 BC. Hemp was grown extensively in colonial America by numerous farmers including George Washington and Thomas Jefferson. And it’s back. Well it never left some parts of the world (a long story, if you’re interested here) but here in the US, it’s back! Some of the benefits of hemp fabric are:
-Lightweight and breathable
-Naturally high UPF
-Naturally anti-microbial- resistant to harmful microbes, mold and mildew which means hemp garments won’t smell after a wearing or 2.
-Gets softer over time
But that’s not all! As a crop it’s a standout as well. It grows well without the use of chemicals, has a fiber yield higher than any other agricultural crop, requiring less land for equal yield. It is also drought tolerant and grows without irrigation, saving water.
To add some softness to our hemp tees we add Organic Cotton. This leads to our next choice for our clothing:
Organic cotton is soft, breathable, absorbent and strong. In a word comfortable. Same as cotton. Organic cotton though adds additional environmental benefits:
-No synthetic pesticides and fertilizers. Farmers rely on a healthy ecosystem which results in healthy soils and can lead to climate change mitigation.
-Organic management can lead to reduced water use if drylands production (no irrigation) methods are used.
-GOTS certification (Global Organic Textile Standards) reduces the toxic processing aids commonly used in conventional processing.
All of Antero Outdoors organic cotton is GOTS certified.
And now for the feet,
Merino Wool is incredibly versatile. Currently we use it for our socks. It’s extremely fine fibers make it feel very soft next to the skin. It is also an active fiber, stretching with you and reacts to your body temperature keeping you cool in summer and warm in winter. In addition, Merino is stain resistant, odor resistant and has UV resistance.
Merino is 100% biodegradable and renewable making it an excellent natural clothing choice. You will be seeing it in more of our future products.
In addition to continuing the use of the above, we are experimenting with many other beautiful and functional natural materials to keep you comfortable outside. We can’t wait to show them to you.
Together we can climb mountains